orakel
← All integrations
HubSpot

Nordic company data, live in HubSpot

Orakel adds a data card to every HubSpot company record — showing financials, industry, employee count, key people, and registry status. Data comes straight from Brønnøysundregistrene (Norway), Bolagsverket (Sweden), CVR (Denmark), and PRH (Finland). Works across all four Nordic countries. No manual data entry. Refreshes automatically.

What it shows in your CRM

Company profile

Org number, legal form, status (active / bankrupt / dissolved), industry (NACE code), and registered address.

Financials

Revenue, operating profit, and EBITDA from the latest annual filing — with year-on-year trend.

People

CEO, board chair, and board members from the public registry. One click to create a contact in HubSpot.

How it works

  1. 1Request early access and connect your HubSpot portal.
  2. 2Orakel matches your existing companies by org number or company name.
  3. 3Data appears in the card immediately. Refreshes nightly.

HubSpot apps for Nordic company data

FeatureOrakelConnect:BRREGOrgdata.noGoava Enrich
Norway❌ Pipedrive only
Sweden
Denmark
Finland
Financial dataPartial
Attio integration
MCP / Claude
In HubSpot Marketplace
PriceFrom €79/moFree + setup499–4,990 kr/moCustom

Fields written to HubSpot

Orakel writes the following fields to each HubSpot company record:

  • Organization number (from Brreg)
  • Revenue (most recent annual filing)
  • Operating result
  • Net result
  • Total assets
  • Equity
  • Industry (NACE code and description)
  • Number of employees
  • CEO
  • Board chair
  • Board members
  • Tech stack (detected from public website)

Frequently asked questions

Which countries does Orakel cover in HubSpot?

Norway (Brønnøysundregistrene), Sweden (Bolagsverket), Denmark (CVR), and Finland (PRH). All four Nordic countries in one integration.

Does it work with existing HubSpot company records?

Yes. Orakel matches against your existing records — by org number if one is already on the record, or by company name otherwise. No need to re-import your CRM.

What happens when there's no org number on a record?

Orakel falls back to name-based matching and shows the top candidates in the card. You confirm the match once, and the org number is written back to the record for future syncs.

Is the data GDPR-compliant?

All data comes from public business registries — Brreg, CVR, Bolagsverket, and PRH. These are public records about companies and company roles, not personal data in the GDPR sense. Orakel stores and processes all data on EU infrastructure (Hetzner Helsinki).

Can I push data to custom HubSpot fields?

Yes. In addition to the standard Orakel fields, you can map any registry field to a custom HubSpot property you've created in your portal. Configuration is per-portal and can be updated at any time from your Orakel account.

How is Orakel different from Connect:BRREG?

Connect:BRREG covers Norway only. Orakel covers all four Nordic countries from a single integration. Orakel also includes an Attio integration, an MCP server for AI assistants, and a REST API — useful if you work across tools.

How is Orakel different from Orgdata.no?

Orgdata.no is a Norwegian-only, HubSpot-specific tool. Orakel covers all four Nordic countries and works across HubSpot, Attio, and any system via API or MCP. If your team works only in Norwegian HubSpot records, Orgdata is a reasonable alternative. If you need Sweden, Denmark, Finland, or a multi-tool setup, Orakel is the only option.

Get early access

The HubSpot integration is currently in early access. Email us to request access and we'll send you a one-time install link.

Request early access →
You need an active Orakel account to connect. Don't have one yet? Start a free trial — no credit card required.

Last updated: June 2026